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"TikTok as an App Is Not Friendly to Black Creators": Beauty Capital, "Ideal" Influencers, and Techno-Minstrelsy on Social Media.
"TikTok as an App Is Not Friendly to Black Creators": Beauty Capital, "Ideal" Influencers,...
Contents Info
"TikTok as an App Is Not Friendly to Black Creators": Beauty Capital, "Ideal" Influencers, and Techno-Minstrelsy on Social Media.
Material Type  
 학위논문
 
0017162706
Date and Time of Latest Transaction  
20250211152044
ISBN  
9798383690734
DDC  
384
Author  
Taylor, Zari Alyssa.
Title/Author  
TikTok as an App Is Not Friendly to Black Creators: Beauty Capital, Ideal Influencers, and Techno-Minstrelsy on Social Media.
Publish Info  
[S.l.] : The University of North Carolina at Chapel Hill., 2024
Publish Info  
Ann Arbor : ProQuest Dissertations & Theses, 2024
Material Info  
196 p.
General Note  
Source: Dissertations Abstracts International, Volume: 86-02, Section: A.
General Note  
Advisor: Silva, Kumarini.
학위논문주기  
Thesis (Ph.D.)--The University of North Carolina at Chapel Hill, 2024.
Abstracts/Etc  
요약This dissertation examines racial dynamics of the creator economy in the United States. Specifically, I focus on the issue of Black content theft and appropriation-what has been called techno-minstrelsy. While minstrel shows have a specific history in American and Western popular culture, newer technologies enable the continuation of practices of appropriation in online spaces that reproduce racialized economic logics. I'm interested in how "ideal" white users can copy and perform racialized aesthetics - playing on America's appetite for Black culture while continuing to reject the Black people. I frame this historical practice within Beauty capital, which theorizes the importance, economic capacity, and racial implications of beauty.Beauty capital materializes from the complex socio-political and economic history of the West-emerging from imperialism, settler colonialism, and slavery-that attached hierarchies of humanity, femininity, and intelligence to physiognomic and bodily characteristics. Certain features and silhouettes became racialized, thereby making beauty a way to distinguish the races and assign them economic, political, or social value. Whiteness has long functioned as the norm of beauty, meaning white people, particularly white women, are automatically designated as beautiful and given various economic, social, and cultural benefits. In this project, I contend that the overt and subtle racial transformations of white and non-Black users online rely on their beauty capital which privileges them within the influencer industry. Though much has been written on the ways that Whiteness and beauty have created aesthetic hierarchies, scholarship on influencers-while critiquing neoliberal and meritocratic logics that especially account for gender and labor-have often failed to consider the importance in light of the disparities around race. Therefore, the goal of this project is to bridge this gap.This dissertation is organized around three broad and interconnected research questions: What are the racial dimensions of beauty capital on technological platforms? How and where do white beauty capital and Black commodification meet? How does this create "ideal" influencers?
Subject Added Entry-Topical Term  
Communication.
Subject Added Entry-Topical Term  
Web studies.
Subject Added Entry-Topical Term  
Fashion.
Subject Added Entry-Topical Term  
Black studies.
Index Term-Uncontrolled  
Beauty
Index Term-Uncontrolled  
Content creation
Index Term-Uncontrolled  
Cultural studies
Index Term-Uncontrolled  
Media studies
Index Term-Uncontrolled  
Race
Index Term-Uncontrolled  
Social media
Added Entry-Corporate Name  
The University of North Carolina at Chapel Hill Communication Studies
Host Item Entry  
Dissertations Abstracts International. 86-02A.
Electronic Location and Access  
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Control Number  
joongbu:658160
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