자료유형  

 학위논문

Control Number  

0017164401

International Standard Book Number  

9798346388876

Dewey Decimal Classification Number  

155.2

Main Entry-Personal Name  

Goke, Maranda Marie.

Publication, Distribution, etc. (Imprint  

[S.l.] : The Pennsylvania State University., 2024

Publication, Distribution, etc. (Imprint  

Ann Arbor : ProQuest Dissertations & Theses, 2024

Physical Description  

92 p.

General Note  

Source: Dissertations Abstracts International, Volume: 86-05, Section: B.

General Note  

Advisor: Oliver, Mary Beth.

Dissertation Note  

Thesis (Ph.D.)--The Pennsylvania State University, 2024.

Summary, Etc.  

요약Augmented reality (AR) beautification filters have come a long way since their introduction by Snapchat in 2011. Recently, they have allowed individuals to change their appearances to the point that it is unnoticeable by others. Although research has investigated the motivations behind why people use them, there has been little research looking into what predicts the engagement of AR beautification filters, and the level of engagement. Through the uses and gratifications theory and self-discrepancy theory, supported by an experimental design, this study provides interesting contributions. Habit and affection were found to be positively associated with AR beautification filter use. Self-presentation, passing time, and attention-seeking did not significantly predict AR beautification filter use. Further, self-discrepancy did not significantly predict AR beautification filter use. However, self-monitoring was found to predict lower levels of AR beautification filter use. Finally, this study provided insights into the current generation's filter usage, and what the future of filter usage could look like. The results offer important implications for AR beautification filter users, along with future research.

Subject Added Entry-Topical Term  

Self image.

Subject Added Entry-Topical Term  

Augmented reality.

Subject Added Entry-Topical Term  

Motivation.

Subject Added Entry-Topical Term  

Photographs.

Subject Added Entry-Topical Term  

Social interaction.

Subject Added Entry-Topical Term  

Audiences.

Subject Added Entry-Topical Term  

Video recordings.

Subject Added Entry-Topical Term  

Popularity.

Subject Added Entry-Topical Term  

Personal appearance.

Subject Added Entry-Topical Term  

Film studies.

Subject Added Entry-Topical Term  

Web studies.

Subject Added Entry-Topical Term  

Personality psychology.

Subject Added Entry-Topical Term  

Social psychology.

Added Entry-Corporate Name  

The Pennsylvania State University.

Host Item Entry  

Dissertations Abstracts International. 86-05B.

Electronic Location and Access  

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Control Number  

joongbu:656969