자료유형  

 단행본

Control Number  

0008536608

International Standard Book Number  

0585367833 (electronic bk.)

Dewey Decimal Classification Number  

658/.048-21

Main Entry-Personal Name  

Sargeant, Adrian.

Publication, Distribution, etc. (Imprint  

Oxford [England] : Oxford University Press, 1999.

Physical Description  

xiii, 304 p : ill. ; 26 cm.

Bibliography, Etc. Note  

Includes bibliographical references (p. [286]-297) and index.

Reproduction Note  

Electronic reproduction. . Boulder, Colo. : NetLibrary, 2001. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.

Subject Added Entry-Topical Term  

Nonprofit organizations Marketing

Added Entry-Corporate Name  

NetLibrary, Inc.

Additional Physical Form Entry  

. Original. 0198775679. (DLC) 98036853. (OCoLC)39655642

Electronic Location and Access  

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Control Number  

joongbu:101836